Kontagent
Social Analyics
Kontagent Company News
2.11 Updates and Releases
Tuesday, March 29th, 2011Release 2.11 is out: Some new updates and releases regarding our dashboard features!
Virality Tab – Discovery Feed & Game Dashboard Tabs Channels:
The “Discovery Feed” and “Game Dashboard” are two new Facebook channels we’ve added under the Virality tab. With the integration of these two channels, users should have better visibility into their click and install channel attribution.
- Discovery Feed: In the Game Discovery Feed, clicks and installs driven from posts in Facebook’s Newsfeed are shown. For more information on Facebook’s Game Discovery Feed, check out a recent article on Inside Facebook.
- Game Dashboard: The Game Dashboard channel shows current players who clicked and navigated to your application through this portal. There are also charts included for total clicks and installs from friends of the current player. Here’s a detailed description from the Facebook developer’s blog of this channel.
You can also select these new channels in the custom graphs and dashboards. Simply add any of them in the datasource dropdown.
Kontagent 2.9: Updates!
Friday, February 25th, 2011New Custom Charting/Tables Functionality: Introducing a powerful new way to visualize your data on custom dashboards: the order of operations feature!
The new feature is a powerful way to manipulate data sources to help you graph exactly the information you want. You can add, subtract, multiply, divide, and assign operation order to any of our available data sources. You can also filter events and their subtypes inclusively. To learn more about how to use this feature, see our developer documentation here:
Kontagent 2.8 – Heartbeat Monitors and Hourly Time Slicing
Friday, February 11th, 2011
We’ve introduced a few new enterprise-level features so you have more insight into how your application is behaving. We’ve slapped on the digital ankle bracelet, so you can now feel comfortable that you’re not the only one wearing one; your app is too. It’s a nice baby blue color to match yours.
A game studio’s ultimate success lies in its ability to maintain laser-like creative and design focus on core game development. We know one of the reasons you use our platform is because we remove the burden of building in-house analytics systems.
More importantly, interpretation and insights on the intelligence we provide is baked into our DNA. We don’t simply dump data into your lap, we know that the only metrics that matter are the ones that drive your business decisions forward.
Kontagent 2.5 – Dashboard customization, ever-increasing visibility and navigation
Friday, December 17th, 2010In our pursuit of perfection, we’re working towards the right views at the right time for the right person. Whether you’re the CEO or the Chairman of the Fed of the Central (Virtual) Bank, we want insights that mean something to you. We’ve got one more surprise for you before years end, but go ahead, start ‘pimpin your dash’.
Kontagent 2.4: Deeper Visibility into Revenue & Retention
Tuesday, December 7th, 2010
2.4 is out! We’ve added deeper monetization insights into revenue streams as well as Day 7 Retention. Users who come back a week later are more likely to be engaged and excited about your application. Metrics like these speak to the quality of a good user experience.
Gain Deeper Revenue Visibility
Revenue Source Properties:
We know how important it is to gain insight into your revenue metrics. Now, you can tag incoming revenue events by source and see a breakdown just as you would for any viral source in our Virality tab. Below are the new revenue source subtypes we’ve added:
· Indirect Paying Users (offers/surveys)
· Direct Paying Users (credit cards/paypal/pre-paid cards)
· Credits (Facebook)
· Advertisement (Banners/PPC)
· Other
Kontagent 2.3: Day 1 Retention Visibility
Monday, November 22nd, 2010First dates are always awkward the day after. Like Mikey from the movie Swingers, you’re not sure whether you should wait a few days to call or just jump the gun and call the next day for another date.
Unlike awkward moments after first dates, social game developers always want to engage their users the very next day.
Now that we’ve reminded you of the last time you were rejected, here is what our devious software Ninjas have cooked up in the Kontagent underground lair. On to the serious business!
Day 1 Retention: Traffic Tab
Now, not only can you look at revenue and viral metrics, but you can integrate day 1 retention into a proxy LTV formula for more immediate estimates to help your media buys:
LTV Estimate = (k)Virality x Revenue x Day 1 Retention
Kontagent 2.2: Trendline Analysis – Offsets and Moving Averages
Saturday, November 6th, 2010Kontagent v2.2 released today introduces a major graphical feature update that many of our customers have been asking for! Offsets and moving average trend lines have just been added that support trending in all time series-based graphical views in the platform.
Kontagent 2.1 Addition: Update to the Dashboard View
Tuesday, October 26th, 2010With a nod to our community of developers who have voted with their prodigious use of the custom dashboard, we’ve now merged the main and custom dashboards together.
Now, the login will default to the main dashboard, with each custom tab thereafter.
We hope new and power users alike will find this improved view equally useful as it better reflects the navigation stream of our developers. Game on!
Kontagent 2.1: Get your Daily Dose of Kontagent’s Social Analytics Delivered to Your Inbox!
Sunday, October 24th, 2010It’s been two weeks since we launched v2.0, and we thank you for all the great feedback so far. The Kontagent team continues to burn the midnight oil to deliver a few more new key features our users have been asking for. We realize when you’re on the go or simply need a quick daily digest of key metrics, having a daily report in your inbox is the perfect way to keep your finger on the pulse of your application.
Kontagent 2.0 – New Social Funnels and Event Tracking Features Added!
Tuesday, October 12th, 2010We are constantly obsessing over how we can make our developers more money. We’ve heard your requests and have rolled out two brand new features we believe will spur deeper insights and allow more timely and actionable improvements to your applications.